Entrepreneur Archives - Kumar Gauraw

Why You Shouldn’t Start Your Own Business

Kumar Gauraw

Almost everyone I have met wants to succeed in their own business. Everybody also wants to find that secret recipe to success in entrepreneurship. I remember those days sitting with friends almost every Friday and planning to start different business ventures.

Group of young people discussing about starting their own business in a casual setting

We used to have great discussions. What idea is going to work the best? What will be a good location? How to get the capital to invest? Who will be the target market and what reserves will we need to have available? I remember planning everything, distributing responsibilities among the group for further investigation and then Monday would come and ruin all our plans.

The cycle would recur every few weeks and none of us started any business for years.

Does this scenario sound familiar to you?

Updated On August 29, 2013 In Business Business Success, Entrepreneur, Entrepreneurship, Failure, Secret Of Success, Starting Business, Succeed, Success In Business

How To Build Your Brand Identity Using Google Authorship

Kumar Gauraw

Everybody wants to build a brand identity online for good reasons. Whether you are in business for yourself or you are looking to have a successful career in your profession, building a brand for yourself is absolutely critical in today’s marketplace.

Over 92% of employers searched candidate's name on Google in 2012. I can’t imagine buying anything from anyone today without making a few Google searches and checking on social networks.

When someone Googles your name or the name of your business, the search results speak volumes about who you are and what you do. If you haven’t done so yet, Google your name now. What are the search results you see on the first page?

Updated On September 15, 2013 In Blogging Author Profile, Author Rank, Brand Identity, Entrepreneur, Google Authorship, Google Plus, Google Search, Personal Brand, Personal Branding, User Profile, WordPress Blog, WordPress Website

Top 5 Blogs Every Passionate Entrepreneur Should Follow

Kumar Gauraw

When I started blogging, I decided to follow the top blogs in every area of my interest, started to study what they write about, how they write and what they recommend. Soon it built my confidence and inspired me to start writing and I started to improve myself in many ways.

You will be the same person in five years as you are today except for the people you meet and the books you read. ― Charlie “Tremendous” Jones [tweet this]

I’ve numerous friends who are attempting to get serious about their personal branding, their businesses and get a little more serious about their blogging this coming year.

Updated On September 23, 2013 In Blogging Bloggers, Blogs, Entrepreneur, Entrepreneurs, Internet Marketing, Online Marketing, Online Presence, Social Media Marketing, Top Blogs

What You Should Expect Before Starting Your Business

Kumar Gauraw

As an entrepreneur, soon after starting my first business, I realized that starting a business and then managing it properly is way more complicated than I originally thought it would be. In my case though, I did not even expect to make any money. I just started out to learn what it means to be in business for myself. I wanted to get a taste of entrepreneurship.

Entrepreneur Planning To Start A New Business Venture

However, on the way, I started to believe more and therefore, started to commit more towards making it happen. I think it all worked out great in my case since I started with no expectations.

What I’ve noticed though is, almost everyone who has worked for someone has at some point thought about going into business for themselves. It’s a great idea and because you can work for yourself, express your own creativity, and if you’re lucky, you may even have absolute financial freedom. Continue Reading…

Updated On December 25, 2012 In Business Business Development, Business Venture, Commitment, Competition, Entrepreneur, Entrepreneurship, Expectations, Friends And Family, Hard Work, Learning, Starting Business, Success

What Not To Do On Social Media If You Are An Entrepreneur

Kumar Gauraw

Knowing what not to do while using social media for business is at least as important as knowing what we must do to leverage social media for busness. Earlier, I shared how to leverage social media for business where we discussed some of the basic steps for the entrepreneurs to take control of their personal brand and online reputation for business success.

Social media is the most powerful tool in hands of an entrepreneur who can leverage its power for business growth. If done right, the benefits of using social media platform are tremendous.

However, it is equally important to know and remember the cardinal rules of using social media for business. If used inappropriately, social media is powerful enough to only increase the pain.

Updated On February 4, 2013 In Social Media Brand Reputation, Business Development, Business Networking, Entrepreneur, Entrepreneurship, Internet Marketing, Online Marketing, Online Reputation, Personal Branding, Professional Networking, Self-Promotion, Social Media Marketing, Social Networking

How To Leverage Social Media For Business Success

Kumar Gauraw

Social networking has impacted the way businesses are done. Many young entrepreneurs have made fortunes just because they know how to leverage social media for business. Unfortunately, so many others struggle with it. Many entrepreneurs, though they are good with traditionally well known methods of marketing, are not able to adapt to social media correctly and end up losing out so much potential every day to their competitors.

Sometimes it's lack of knowledge. But, in most cases, it's lack of willingness to learn and change. I recently had a conversation with an entrepreneur struggling to just keep the shop open because of the marketing challenges. While talking about internet marketing and leveraging social media for her business, she informed me that she is already doing it and nothing is working.

Updated On February 4, 2013 In Social Media Brand Reputation, Brand Strategy, Branding, Business Development Process, Business Networking, Entrepreneur, Entrepreneurship, Internet Marketing, Online Marketing, Personal Branding, Social Media Marketing, Social Networking

Successful Sales People Follow These Five Laws Of Success

Kumar Gauraw

In a recent networking event, I had an opportunity to engage in a very interesting conversation with a senior sales manager of a large firm. I got a chance to ask him a few questions and learn a few things from him.

Top Sales Manager Sharing His Experience At A Networking Event Photo courtesy of ©Depositphotos/Yuri_Arcurs

In a short conversation, he shared many little things he does regularly outside of his job responsibilities for his prospects and customers that have consistently helped him not just in keeping his existing clients pleased, but to grow his customer base tremendously by new referrals.

Updated On January 29, 2014 In Sales Entrepreneur, Entrepreneurship, Laws Of Success, Leadership Development, Sales Field, Sales People, Sales Process, Success, Success Principles, Successful, Successful People

Book Review: Risky is the New Safe: The Rules Have Changed

Kumar Gauraw

Intrigued by the title, I grabbed the opportunity to have the privilege of getting a copy of Risky Is The New Safe book for a review before it hit the stands on 30th of October, 2012.

I finished reading the book and I totally, positively agree with the author, Randy Gage who powerfully explains how the disruptive technology and ever accelerating speed of change are changing the way things are done in the world today.

Updated On April 30, 2013 In Book Reviews Amazon, Barnes And Nobles, Book Review, Entrepreneur, Entrepreneurship, Randy Gage, Risk, Risky, Rules, Safe, Safety

Avoid These Fatal Email Mistakes

Kumar Gauraw

Email is the most commonly used mode of communication today and it is very important to be on top of your inbox. But it's also important to avoid these common communication mistakes that can cost a lot if not managed properly.

Avoid These Fatal Email Mistakes - Important For Your Success

I have been guilty of making all of them at one time or the other and I am still working on some. However, here is a list of some of the most common email mistakes that are easy to make, yet we must intentionally avoid:

Updated On February 4, 2013 In Leadership Angry, Decisions, Email Address, Email Mistakes, Entrepreneur, Fatal Email Mistakes, Fatal Mistakes, Major Decision, Mistakes, Proofread, Sending Email, When Engry

How To Use Email For List Building, Prospecting And Relationship Building

Kumar Gauraw

If you have ever been in any of the situations below like I have many times, you will relate to me.

1. You are an entrepreneur, you need to build a list of names to grow your business and you wonder how these online marketers have thousands of people in their list.

2. You need to send a broadcast marketing emails to a big list of people frequently and next day and you wonder if you should send your emails individually to avoid being seen as spam or should you take the risk of mass emailing.

3. You had to send the same message to a lot of people and you wished there was a way to personalize your email to address each recipient without making them feel they were just spammed.

Autoresponder Services Such As Aweber iContact Get Response For Email Marketing

Well, the answer to all your questions is found in the Email Autoresponder Services! These are extremely valuable to keep your prospects, customers, vendors – your audience in general engaged and informed. It is a great way to keep your business in front of your target market even while you are away. Continue Reading…

Updated On February 4, 2013 In Business Autoresponder, Autoresponder Service, Aweber Autoresponder, Email List, Entrepreneur, Get Response, How To, iContact, Imnica Mail, List Building, List Of Names, List Of People, Mail Chimp, Personalize, Prospecting, Relationship Building, Relationships

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