Alexa Rank is the second most discussed rank by webmasters, especially in the blogging community, after Google’s Page Rank. Alexa Rank plays an important role in many aspects for your websites and we are going to discuss this in detail today.
The interesting thing to note here is, neither Google Page Rank nor Alexa Rank is the true indicator of your real traffic. I’ve seen websites with Google Page Rank of 1 having much more traffic than those with Google Page Rank 3.
Similarly, Alexa traffic rank is not a true indicator of your website’s real traffic either, although it is a better indicator than Google Page Rank in many aspects.